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1

Consumer Ethnocentrism: Construction and Validation of the CETSCALE

Terence A. Shimp and Subhash Sharma

Journal:

Journal of Marketing Research

Year:

1987

Language:

english

File:

PDF, 508 KB

english, 1987

2

Endorsers in Advertising: The Case of Negative Celebrity Information

Till, Brian D., Shimp, Terence A.

Journal:

Journal of Advertising

Year:

1998

Language:

english

File:

PDF, 2.37 MB

english, 1998

3

Attitude toward the Advertisement and Brand Attitudes: A Classical Conditioning Perspective

Larry G. Gresham and Terence A. Shimp

Journal:

Journal of Advertising

Year:

1985

Language:

english

File:

PDF, 1.84 MB

english, 1985

4

Consumer ethnocentrism: A test of antecedents and moderators

Subhash Sharma, Terence A. Shimp, Jeongshin Shin

Journal:

Journal of the Academy of Marketing Science

Year:

1995

Language:

english

File:

PDF, 1.19 MB

english, 1995

5

Consumer Ethnocentrism: Construction and Validation of the CETSCALE

Shimp, Terence A., Sharma, Subhash

Journal:

Journal of Marketing Research

Year:

1987

Language:

english

File:

PDF, 1.37 MB

english, 1987

6

Attitude toward the AD as a Mediator of Consumer Brand Choice

Shimp, Terence A.

Journal:

Journal of Advertising

Year:

1981

Language:

english

File:

PDF, 1.36 MB

english, 1981

7

THE ROLE OF DISGUST AS AN EMOTIONAL MEDIATOR OF ADVERTISING EFFECTS

Shimp, Terence A., Stuart, Elnora W.

Journal:

Journal of Advertising

Year:

2004

Language:

english

File:

PDF, 195 KB

english, 2004

8

Consequences of an Unpleasant Experience with Music: A Second-Order Negative Conditioning Perspective

Blair, M. Elizabeth, Shimp, Terence A.

Journal:

Journal of Advertising

Year:

1992

Language:

english

File:

PDF, 1.30 MB

english, 1992

9

Deceptive and Nondeceptive Consequences of Evaluative Advertising

Terence A. Shimp and Ivan L. Preston

Journal:

Journal of Marketing

Year:

1981

Language:

english

File:

PDF, 544 KB

english, 1981

10

The Use of Extrinsic Cues to Facilitate Product Adoption

William O. Bearden and Terence A. Shimp

Journal:

Journal of Marketing Research

Year:

1982

Language:

english

File:

PDF, 1.90 MB

english, 1982

11

Enhancing the Role of Marketing Research in Public Policy Decision Making

Robert F. Dyer and Terence A. Shimp

Journal:

Journal of Marketing

Year:

1977

Language:

english

File:

PDF, 981 KB

english, 1977

12

A Bootstrap Procedure for Evaluating Goodness-of-Fit Indices of Structural Equation and Confirmatory Factor Models

Paula Fitzgerald Bone, Subhash Sharma and Terence A. Shimp

Journal:

Journal of Marketing Research

Year:

1989

Language:

english

File:

PDF, 1.21 MB

english, 1989

13

How the Legal Profession Views Legal Service Advertising

Terence Shimp and Robert Dyer

Journal:

Journal of Marketing

Year:

1978

Language:

english

File:

PDF, 1.43 MB

english, 1978

14

Brand origin recognition accuracy: its antecedents and consumers’ cognitive limitations

Samiee, Saeed, Shimp, Terence A, Sharma, Subhash

Journal:

Journal of International Business Studies

Year:

2005

Language:

english

File:

PDF, 193 KB

english, 2005

15

Classical Conditioning of Consumer Attitudes: Four Experiments in an Advertising Context

Elnora W. Stuart, Terence A. Shimp and Randall W. Engle

Journal:

Journal of Consumer Research

Year:

1987

Language:

english

File:

PDF, 603 KB

english, 1987

16

Methods of Commercial Presentation Employed by National Television Advertisers

Shimp, Terence A.

Journal:

Journal of Advertising

Year:

1976

Language:

english

File:

PDF, 1.27 MB

english, 1976

17

The Use of Framing and Characterization for Magazine Advertising of Mass-Marketed Products

Shimp, Terence A., Urbany, Joel E., Camlin, Sarah E.

Journal:

Journal of Advertising

Year:

1988

Language:

english

File:

PDF, 1.34 MB

english, 1988

18

The Role of Disgust as an Emotional Mediator of Advertising Effects

Terence A. Shimp and Elnora W. Stuart

Journal:

Journal of Advertising

Year:

2004

Language:

english

File:

PDF, 2.30 MB

english, 2004

19

Consumer vulnerability to scams, swindles, and fraud: A new theory of visceral influences on persuasion

Jeff Langenderfer, Terence A. Shimp

Journal:

Psychology and Marketing

Year:

2001

Language:

english

File:

PDF, 214 KB

english, 2001

20

Effects of involvement, argument strength, and source characteristics on central and peripheral processing of advertising

J. Craig Andrews, Terence A. Shimp

Journal:

Psychology and Marketing

Year:

1990

Language:

english

File:

PDF, 1.11 MB

english, 1990

21

In Search of a Theoretical Explanation for the Credit Card Effect

Terence A. Shimp, Margaret P. Moody

Journal:

Journal of Business Research

Year:

2000

Language:

english

File:

PDF, 88 KB

english, 2000

22

The Effect of Discount Frequency and Depth on Consumer Price Judgments

Alba, Joseph W., Mela, Carl F., Shimp, Terence A., Urbany, Joel E.

Journal:

Journal of Consumer Research

Year:

1999

Language:

english

File:

PDF, 195 KB

english, 1999

23

Warranty and Other Extrinsic Cue Effects on Consumers' Risk Perceptions

Terence A. Shimp and William O. Bearden

Journal:

Journal of Consumer Research

Year:

1982

Language:

english

File:

PDF, 301 KB

english, 1982

24

Drink coca-cola, eat popcorn, and choose powerade: testing the limits of subliminal persuasion

Smarandescu, Laura, Shimp, Terence A.

Journal:

Marketing Letters

Year:

2015

Language:

english

File:

PDF, 261 KB

english, 2015

25

The Effects of Comparative Advertising Mediated by Market Position of Sponsoring Brand

Shimp, Terence A., Dyer, David C.

Journal:

Journal of Advertising

Year:

1978

Language:

english

File:

PDF, 1.33 MB

english, 1978

26

Attitude toward the Advertisement and Brand Attitudes: A Classical Conditioning Perspective

Gresham, Larry G., Shimp, Terence A.

Journal:

Journal of Advertising

Year:

1985

Language:

english

File:

PDF, 1.59 MB

english, 1985

27

The Effects of Comparative Advertising Mediated by Market Position of Sponsoring Brand

Terence A. Shimp and David C. Dyer

Journal:

Journal of Advertising

Year:

1978

Language:

english

File:

PDF, 1.51 MB

english, 1978

28

The Use of Framing and Characterization for Magazine Advertising of Mass-Marketed Products

Terence A. Shimp, Joel E. Urbany and Sarah E. Camlin

Journal:

Journal of Advertising

Year:

1988

Language:

english

File:

PDF, 1.69 MB

english, 1988

29

Attitude toward the Ad as a Mediator of Consumer Brand Choice

Terence A. Shimp

Journal:

Journal of Advertising

Year:

1981

Language:

english

File:

PDF, 1.62 MB

english, 1981

30

Self-Generated Advertisements: Testimonials and the Perils of Consumer Exaggeration

Shimp, Terence A., Wood, Stacy L., Smarandescu, Laura

Journal:

Journal of Advertising Research

Year:

2007

Language:

english

File:

PDF, 92 KB

english, 2007

31

Celebrity Endorsements in Japan and the United States: Is Negative Information All That Harmful?

Money, R. Bruce, Shimp, Terence A., Sakano, Tomoaki

Journal:

Journal of Advertising Research

Year:

2006

Language:

english

File:

PDF, 139 KB

english, 2006

32

A Bootstrap Procedure for Evaluating Goodness-of-Fit Indices of Structural Equation and Confirmatory Factor Models

Bone, Paula Fitzgerald, Sharma, Subhash, Shimp, Terence A.

Journal:

Journal of Marketing Research

Year:

1989

Language:

english

File:

PDF, 955 KB

english, 1989

33

The Mere-Ownership Effect: ‘More There Than Meets Their Eyes’ or ‘Less There Than They Would Have Us Believe’?

Michael J. Barone, Terence A. Shimp, David E. Sprott

Journal:

Journal of Consumer Psychology

Year:

1997

Language:

english

File:

PDF, 913 KB

english, 1997

34

Mere Ownership Revisited: A Robust Effect?

Michael J. Barone, Terence A. Shimp, David E. Sprott

Journal:

Journal of Consumer Psychology

Year:

1997

Language:

english

File:

PDF, 2.40 MB

english, 1997

35

Countries and their products: A cognitive structure perspective

Terence A. Shimp, Saeed Samiee, Thomas J. Madden

Journal:

Journal of the Academy of Marketing Science

Year:

1993

Language:

english

File:

PDF, 866 KB

english, 1993

36

Using product sampling to augment the perceived quality of store brands

David E. Sprott, Terence A. Shimp

Journal:

Journal of Retailing

Year:

2004

Language:

english

File:

PDF, 156 KB

english, 2004

37

Authors' Response: The Mere-Ownership Effect: 'More There than Meets Their Eyes' or 'Less There than They Would Have Us Believe'?

Michael J. Barone, Terence A. Shimp and David E. Sprott

Journal:

Journal of Consumer Psychology

Year:

1997

Language:

english

File:

PDF, 298 KB

english, 1997

38

Perception of Time in Consumer Research: Comment

Terence A. Shimp

Journal:

Journal of Consumer Research

Year:

1982

Language:

english

File:

PDF, 150 KB

english, 1982

39

Social Psychological (Mis)Representations in Television Advertising

SHIMP, TERENCE A.

Journal:

Journal of Consumer Affairs

Year:

1979

Language:

english

File:

PDF, 733 KB

english, 1979

40

Endorsers in Advertising: The Case of Negative Celebrity Information

Brian D. Till and Terence A. Shimp

Journal:

Journal of Advertising

Year:

1998

Language:

english

File:

PDF, 2.67 MB

english, 1998

41

The Theory of Reasoned Action Applied to Coupon Usage

Terence A. Shimp and Alican Kavas

Journal:

Journal of Consumer Research

Year:

1984

Language:

english

File:

PDF, 492 KB

english, 1984

42

Brand Origin Recognition Accuracy: Its Antecedents and Consumers' Cognitive Limitations

Saeed Samiee, Terence A. Shimp and Subhash Sharma

Journal:

Journal of International Business Studies

Year:

2005

Language:

english

File:

PDF, 674 KB

english, 2005

43

Assimilation and Contrast Effects in Product Performance Perceptions: Implications for Public Policy

Paula Fitzgerald Bone, Terence A. Shimp and Subhash Sharma

Journal:

Journal of Public Policy & Marketing

Year:

1990

Language:

english

File:

PDF, 1.59 MB

english, 1990

44

Comparative advertising in markets where brands and comparative advertising are novel

Nye, Carolyn White, Roth, Martin S, Shimp, Terence A

Journal:

Journal of International Business Studies

Year:

2008

Language:

english

File:

PDF, 150 KB

english, 2008

45

Comparative Advertising in Markets Where Brands and Comparative Advertising Are Novel

Carolyn White Nye, Martin S. Roth and Terence A. Shimp

Journal:

Journal of International Business Studies

Year:

2008

Language:

english

File:

PDF, 1.99 MB

english, 2008

46

Mere Ownership Revisited: A Robust Effect?

Michael J. Barone, Terence A. Shimp and David E. Sprott

Journal:

Journal of Consumer Psychology

Year:

1997

Language:

english

File:

PDF, 661 KB

english, 1997

47

Perception of Time in Consumer Research: Comment

Shimp, Terence A.

Journal:

Journal of Consumer Research

Year:

1982

Language:

english

File:

PDF, 397 KB

english, 1982

48

Methods of Commercial Presentation Employed by National Television Advertisers

Terence A. Shimp

Journal:

Journal of Advertising

Year:

1976

Language:

english

File:

PDF, 1.98 MB

english, 1976

49

The International Competitiveness of the U. S. Textile Mill Products Industry: Corporate Strategies for the Future

Brian Toyne, Jeffrey S. Arpan, Andy H. Barnett, David A. Ricks and Terence A. Shimp

Journal:

Journal of International Business Studies

Year:

1984

Language:

english

File:

PDF, 681 KB

english, 1984

50

Product Ownership as a Moderator of Self-Congruity Effects

Michael J. Barone, Terence A. Shimp and David E. Sprott

Journal:

Marketing Letters

Year:

1999

Language:

english

File:

PDF, 907 KB

english, 1999